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The Color Run is an international event founded to promote happiness by bringing the community together to participate in the “Happiest 5k on the Planet”. It is the single largest event series in the world, hosted in over 200 cities and 40 countries every year.
On Saturday, 14 July 2018, Coo-ee was the Official Beverage Sponsor of The Color Run DBN for the second year running. We provided ice-cold Coo-ee to all Color Runners at the finish line.
We enjoyed bringing refreshment, fun and joy to all attending. We received great exposure on the day and at the end, the runners were covered in coloured powder that matched the rainbow of Coo- ee colours.
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